From routing to revenue: Why payment orchestration has become a boardroom issue

# From routing to revenue: Why payment orchestration has become a boardroom issue

> Evidence tier: B1
> Evidence type: Named vendor-executive industry analysis
> Source: [CFO Tech](https://cfotech.co.uk/story/from-routing-to-revenue-why-payment-orchestration-has-become-a-boardroom-issue)
> Published: 2026-08-05
> Captured: 2026-08-05T15:07:58.877Z

## Source summary

BridgerPay CEO Ran Cohen argues that payment orchestration is moving into CFO and treasury decisions as merchants add processors across regions and finance teams measure failed-payment, reconciliation, settlement and dispute costs. He cites third-party estimates of a $3.13 billion market growing to $7.27 billion by 2031, with 90% of surveyed merchants using at least two processors and 62% preferring multiple providers.

## Why it matters

Multi-processor orchestration can reduce single-provider dependency and route transactions by geography, acceptance performance, regulation and cost, which is directly relevant to cross-border merchants. This is a vendor executive's analysis using external forecasts and surveys; it does not independently prove BridgerPay's performance or that the cited market growth and approval gains will be achieved.

## Key numbers

- **Payment-orchestration market estimate:** $3.13 billion, projected $7.27 billion by 2031
- **Merchants using two or more processors:** 90%
- **Merchants preferring multiple providers:** 62% (up from 50% in 2023)

## Topics and entities

- Industry lane: Payment infrastructure
- Entities: BridgerPay / Ran Cohen
- Payment infrastructure
- Cross-border payments

## Evidence and credibility note

CFO Tech contributor analysis by BridgerPay CEO Ran Cohen. Market-size and merchant-adoption figures are attributed to external research and are not independently audited here.

Date evidence: Automatically verified from JSON-LD datePublished: 2026-08-05T20:45:00+12:00

## First-party corroboration

No directly corresponding A1 company announcement is currently linked.

## Original-source traceback

[Open the original CFO Tech report](https://cfotech.co.uk/story/from-routing-to-revenue-why-payment-orchestration-has-become-a-boardroom-issue)

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This is a structured Payments Hot Markdown source summary derived from external reporting. Use the original link above to read the publisher's article; copyright remains with the original publisher.